Charlotte
Toronto
Call us at: 1 800 707-9150


Aligned Marketing Blog

Marketing executive, Steve Hartkopf shares all in this informative yet personable blog.

Bloggers, Don't Act Like One of Joanna Krupa's Boobs

Steve Hartkopf - Monday, November 23, 2009
My wife and I enjoy watching Dancing with the Stars along with 20 million other viewers. The professional dancers are amazing people, stunning and athletic. The "Stars" come from a broad spectrum of celebrity; movies, music, television and sports are typically represented. Each season one or two celebrities showcase their natural talent and jump out as the early favorites. A few weeks later another star inevitably pops up to challenge or even beat the favorites. It's fun to see a stomping-slug, which most of us can identify with, become a hoofin'-hotshot.

Two celebrity favorites, Aaron Carter and Natalie Coughlin, were eliminated early because the decision of who stays and who goes is a combination of the judges' scores and the viewer's votes. Talent, hard work and continued progress lost to popularity and a motivated constituency, to politics. That's probably some of the show's appeal, it's part dance, part celebrity, and part reality.

Donnie Osmond and Kelly Osborne are the latest fan favorites. Donnie is a super showman and everyone loves the guy, it's Donnie. His dancing has improved almost every week but, at 50+, he's not the smoothest cat prowling the alley and his paw-prints are on as many of his partner's costumes as they are on the dance stage. Kelly has transformed herself from a whiny, frumpy, below-average dancer into a sometimes beautiful performer who has acquired some serious skills and surprising maturity. It's been an amazing metamorphosis for Ozzie's little girl but it doesn't change the fact that she'll never be anywhere near as graceful or talented as Joanna Krupa, who was eliminated last week.

Joanna is listed as a Actor and Model. If you know her then you know she's mostly a bikini model, although this month she'll be in Playboy sans bikini. Judge Bruno Tonioli's comments on Joanna's talents are shared by many viewers, "You are a love goddess. A High Definition feast for the eyes." On another occasion he gushed, "It was like watching a butterfly quietly gliding over a pine meadow. Gleaming, beautiful, weightless." She has been second in the judge's scoring all season (Kelly is last) and on more than one instance the judges said to Joanna, "you belong in the finals." Got that audience? This girl is not just a beauty, she can dance. Yet, she was eliminated last week while Donnie and Kelly continue clogging. You're probably wondering, what does clogging have to do with blogging?

Just this, the best and most talented don't always win. There are unique circumstances, chance meetings, good and bad luck, if you will, that play into the final outcome of, well, everything. As I peruse the bloggesphere and my social networks, especially LinkedIn, I see a lot of bloggers bemoaning their lack of readership. Stop whining, it serves no purpose. Joanna knew she was much better than Donnie and Kelly will ever be, you could see it on her face, but she was gracious and accepting in the face of injustice. To those who wrote the show to express your outrage, you need to relax and stop acting like, I almost hate to say it, one of Joanna's boobs.



My advise to those who are suffering under the weight of low-readership is to keep writing. Stop the self-pity and don't try to force the action. Advertising, while it can give you a short-term boost in readership, is not as effective in gaining a loyal audience as having strong opinions delivered through quality writing that is enjoyable to read. Persistence is a virtue. I think I read that somewhere? There are no guarantees in dancing, blogging or life (duh!) so keep doing your best and accept the fact that maybe the masses will love you and maybe they won't. Maybe the stars will align and maybe they won't. That's not important. What is important is that you do your best everyday and not act like one of Joanna's boobs.

Steve

Subscribe

RSS Subscribe to the Blog RSS


Bookmark and Share

Linked 2 Leadership: The Leadership Collaboratory

Recent Posts


Tags

pandering Gary Vaynerchuk Google symbolism website designers Clover Community Bank teams ExecuNet SEO Joanna Krupa million dollars, millionaire, retire, donate, charity Twitter video interview wordpress Steve Hartkopf ObamaCare Obama strategy customer relationship article submission twellow Vimeo Tom Rath Alltop social networking Mashable Scott Hepburn Strengths Movement Jesus Business Marketing Association Florence Cohen Copyblogger Chaka Khan change your business viddler new media content Outsourcing cold calls Dancing with the Satars unique selling proposition Brandenburg gate Globals tweens DNA 9/11 KnowEm leader article Chris Brogan Communication Wins Corey Creed Darren Rowse website marketing investment winners imagination Lists Flip Ultra HD precallpro links fire lead generation headlines The Blogger's Bulletin Dave Navarro CNET call-to-action StrengthsFinder ReTweet,Twittersphere,Tweep,Twit,Firefox,Twitizen,TinyURL,Direct Message,DM GenY posting TechCrunch Apple DWS the message time management linking Lisa Hoffmann eMarketer Meetings Dailymotion simile website traffic recession Wal-Mart article writing Berlin Wall linkers advertising manage 2010 writing consulting metaphor wastebasket press release video strategic great content green Olympics Wikipedia,Inbound Links 4th of July sales productivity Google Wave David Ogilvy mobile people social media personality styles success Pay-Per-Click taxes Fast Company communication YouTube GoDaddy thought leaders Brandon Uttley Kyl Stumbleupon senior management productivity margin hulu project management search engine optimization Lake Wylie free nearby tweets promotion customer Viral Marketing email Problogger stimulus package FriendFeed ISA, ISA Conference, Industrial Supply Association Wall Street Journal listorious compare and contrast price selling Followers Hartkopf Sports Illustrated, Cubs, Steelers, Atlanta Falcons, Mets, Michael Vick, speech blogspot voicemail Internet coach GM Google docs encourage ebooks Drucker statistics,Hans Rosling storytelling Blogger's Bulletin Duke Energy Reagan Marketing online video, FlipUltra HD copywriting blog iPhone website design Inbound links Caveman goals search twitter Facebook sales copy Gen X about.com Digg Microsoft economy Sinbad, Celebrity Apprentice Marcus Buckingham Leadership The Bloggers' Bulletin Jonathan Morrow MotherApp segmentation LinkedIn Paige McCarter wefollow PPC recovery retirement planning Crush It! Yin and Yang spammer blogging Aligned Marketing

Archive